The Brazil hotel market is booming in the build up to the 2014 FIFA World Cup and the 2016 Olympic Games. But what the country has boasted in momentum it’s also lacked in transparency—until now. The country has launched the Brazilian System for the Qualification of Accommodation Options, a rating system that classifies hotels from one to five stars. To use the symbol, hotels must endure a qualification process from the Ministry of Tourism. In June 7th, the Minister of Tourism, Pedro Novais, signed off the…