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GTSA Social Media Real Estate Marketing – How well are we doing ?

Disruption to traditional Real Estate Marketing Over the past five years, the way real estate is presented to clients has changed dramatically right around the world. In the past, you could put an advertisement in the local newspaper and expect the phone to ring. Property sold. Now that we have a global market place and so much immigration and migration between previously unconnected countries and locations, we have a new challenge. How to reach the attention of busy, stressed people, looking for a…

The Benefits of using Social Media Marketing in Real Estate

One of the most powerful tools to use but also the most expensive to operate is a company blog which is why so few small real estate companies can afford to use them. They take considerable time researching material for posts and the cost of quality journalists is not cheap.  However they do produce better results than Facebook and Linkedin, Twitter etc. To be effective you have to have a co-ordinated plan using all of the tools available. Facebook should not be your  focus unless you are selling to…