Americans are quitting plant-based meat in droves due to high prices, worse taste, and questionable health benefits

Meat producers have nothing to fear from Fake Meat. Plant-based meat looked poised to change the world — but then Americans stopped buying it.  In 2020, retail sales of plant-based meat grew 45%, surpassing the $1 billion mark for the first time. Increasing awareness of companies like Beyond Meat and Impossible Foods, in addition to climate change and animal welfare concerns, nudged many Americans to give fake meat a shot.  The nature of the pandemic helped sales as well. Many consumers faced meat shortages,…
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