Digital Farming: Potential Market and Adoption in Brazil
The global Digital Farming market was estimated to be valued at $5 billion in 2018 by Markets and Markets. Within this landscape, Brazil has the potential to become not only one of the largest food producers, but one of the largest markets for digital farming, according to Céleres, which estimates the value of the country’s digital farming market last year at more than R$1 billion (US$251.3 million), with a CAGR of 12 percent per year until 2025.
Amid the need to increase food production by 70 percent by 2050 in order to feed a growing global population, technology is the fourth wave of agricultural revolution (Agriculture 4.0) the number of startups focused on developing precision agriculture technologies including drones, satellite imagery, and big data continues to grow.
As this new technological revolution takes hold, new players enter the space, and a new ecosystem develops, Céleres offers the following white paper that examines digital farming’s potential for growth and rate of adoption in the Brazilian market.
Source: Aline Ferro, Erickson Oliveira – Céleres